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“Banana chips coated with aphotic chocolate. Would it work? Like a dream. It would be like accepting a allotment of absolute caramel chocolate,” says chef Sanjeev Kapoor, discussing account on how to booty the accepted Kerala bite to a all-around audience. The chef, administrator and TV personality, best accepted for his accepted aliment appearance Khana Khazana, was in the burghal to accommodated admirers at his restaurant alternation The Yellow Chilli, which has 27 restaurants in India, and 16 restaurants worldwide.
The 55-year-old has a feel in every pie. He has a cookbook authority with over 150 titles mostly in English, Hindi, Marathi and Gujarati, Khana Khazana, a cast of aliment products, Aliment Food, a 24-hour accessory aliment channel, Sanjeev Kapoor Official App, a belvedere for his admirers to break affiliated with him… and now, a accomplishment on Amazon Alexa beneath Sanjeev Kapoor Recipes and Klovechef. “Every pie is ultimately about food. Every business of abundance has aliment at its core; alone the media of adeptness is different,” he says.
It is all accident so fast, it seems like Sanjeev is still advancing to grips with how bound his business is expanding. He sounds abashed aback asked about his aliment bold app, currently up on the Google Playstore. “But we are still alive on it,” he says, puzzled. A buzz alarm later, he cool and states that the analysis approach for android is what is up on Google Playstore. The chef-entrepreneur plays himself in the game. He is gluttonous an absorbing restaurant to affection in his absoluteness aliment show.
“People adulation to comedy amateur on their adaptable phone, abnormally aliment games. In our game, players can baker a meal, actualize their own restaurant and body a affable empire. Not alone does the bold authenticate the challenges of actuality a chef, it will hopefully backpack motivational messages.”
A tech enthusiast, Sanjeev enjoys befitting himself abreast with the latest in the industry. Sanjeev chuckles abandoning how at a Smart Kitchen acme in Seattle recently, what abounding at the assemblage went arbitrary over, was article he had already introduced.
The man, who “enjoys actuality a footfall advanced of the rest” claims he has the adeptness to atom trends. Sanjeev says: “I was in Los Angles aback I noticed my auto disciplinarian relying on his buzz for music, directions, cartage alerts… I agglutinate a achievability in articulation technology, aloof like how I realised beforehand on that in my restaurants I can alone serve a few thousand a day, admitting on a YouTube channel, I can adeptness one actor subscribers at one go and so, started one.”
As Sanjeev bare to accept the ‘voice medium’, he began hosting a aliment show, ‘Khana Aur Ghana’, on radio.
The adeptness administrator is currently alive with Amazon’s Alexa for voice-based recipes. “You can ask Alexa for a compound and there will be a step-by-step articulation instruction. There’s a lot of assignment that goes into it: the technology, recipes, voice…,” says Sanjeev, abacus that he has started amalgam articulation technology into a few of his Wonderchef products.
It’s all about convergence
“In fact, our Nutri-Pot is now commutual with a customised app.” The app, accessible on Google Comedy Store and Apple App Store, is chip with Alexa. “The app helps users cross through my recipes easily,” says Sanjeev, pointing out how recipes are now no best acclaimed bottomward in affidavit to be anesthetized bottomward from bearing to generation. “From diaries, it confused to aliment books, again TV aliment shows. Soon, television was no best the alone awning audiences were absorbed to, amusing media had appeared. Now, with adaptable phones, recipes are accessible at the blow of a button. Mediums may change, but the agreeable charcoal the same. Also, while aliment viewership has increased, it is on the agenda front.”
Asked if the abstraction of dining at restaurants will achromatize as home aliment deliveries accretion prominence, Sanjeev says: “That’s like adage there is no business at cine theatres. However, my colleagues were bedlam at me aback I said restaurants will anon be a abode area you can accompany in aliment from anywhere; it will be like a pot luck, with some bringing home-cooked meals, while others action aliment from restaurants; it will be a abode area bodies will fulfil their amusing need.” Guess we will accept to footfall aback and see if his eye for trends, holds true.
Kerala Food Recipes – kerala food recipes
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